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Sustainability –A Central Theme At This Year’s IT&CM Asia and CTW Asia-PacificKnowledge Series

Aug 26, 2019

- Over 20 knowledge sessionsand more than 40 speakersat IT&CMAsia and CTW Asia-Pacific 2019

- 5 educationaltracks and components: Asian MICE Cruise Conference,Keynote Address, Association Day Forums, ASEAN MICE Forum, CTW Asia-Pacific Conference

- Sustainability -a central theme that permeates across all knowledge tracks

Over 20 knowledge sessionswill take place across the 3-day IT&CM Asia and CTW Asia-Pacific that sees dedicated tracks targeting various interest groups across the show’s delegation. Featuring more than 40 moderators, presentersand opinion leaders, the education front of  Asia-Pacific’s Only Doublebill Event in MICE and Corporate Travel continues to bring leading influencers and experts together to share expertise and inspire the industry.

This  year,the  theme onSustainability  takes  centre-stage  in  response  to  increasing  conversations within  the  business  events  community  and  beyond  to  spearhead  initiatives  towards  collective change. Different  facets of Sustainability,  in  addition to other  hot  topics,  will  be  explored  across all educationaltracks,  allowing  for  deeper,  relevantand  focused  perspectives within  eachattendee segment.Asian MICE Cruise Conference

24 September 2019, 0900 to 1510hrs
Returning  for itssecond  edition,  the expanded Asian  MICE  Cruise  Conferencewill seethought leaders  fromleading  cruiseplayers such  asCruise  Lines  International  Association(CLIA), Crystal International  Asia, Dream  Cruises, Norwegian  Cruise  Line  Holdings, Royal  Caribbean  Cruises, Silversea  Cruises, Uniworld  Boutique  River  Cruise  Collection  &  U  River  Cruisesand WorldwideCruise Associates, take the stage. Developed  by  the  editors  of  TTG  Travel  Trade  Publishing,  the  full-day  conference that  doubled its number  of  sessions  from  last  year, will tackle topics such as cruises’ ability to support businessevents;   the   state   of luxury   cruise   development   in   the   region   and   its   impact   on   incentive programmes; the role land programmes play in providing a complete reward trip; the lure of luxury river  cruising as  a  cruise  and  incentive  concept; cruise companies’ commitment to sustainable efforts; and more.

Returningspeaker  Angie  Stephen,  Managing  Director –Asia  Pacific of  Royal  Caribbean  Cruises,  and panelist of the sustainability topic “Leaving Minimal Trail Behind”shared, “As a collective, cruise lines have  a huge  role to play in reducing theirenvironmental footprint, given the revitalisation of cruise appeal  and  demand.  Royal  Caribbean Internationalis  firmly  committed  toreducing  waste  and emissions of greenhouse gasesin favour of sustainable practices. We are eager to share our current initiatives and work more closely with multiple stakeholders to make a more positive impact.”Keynote Lecture: Sustainability -Future Proofing Your Business

24 September 2019, 1520to 1620hrs
Organised  in  collaboration  withChiang  MICE,  andmoderated  by Sustainability  Advocate,  MICE Strategist  and  Hospitality  Consultant,  David  Barrett,  the  compelling  push  for  Sustainability  is  told through the eyes and perspectives of four iconic professionals from diverse backgrounds:Richard  Jones,  SeniorVice  President  of Corporate  Communications,  Human  Resources  and Sustainability of Indorama VenturesMarissa Jablonski, USAID FFP Environmental Advisor, USAID Washington DC OfficeSupawan Teerarat, Senior Vice President of Thailand Convention & ExhibitionBureau (TCEB)Pairach Piboonrungroi, Director of MICE Excellence Centre, Faculty of Economics of Chiang MICE UniversityThe engaging session will explorethe multiple angles of Sustainability and their indelible significance onfuture proofing businessesfor the long term. Talking points  includeDigitising businessesfor the future,   Environmental   conservation,   Community-based   tourism,and   Investing   in   sustainable businesses.Said  keynote  moderator,  David  Barrett,  Sustainability  Advocate,  MICE  Strategist and  Hospitality Consultant, “The  prevailing  notion  of  sustainability  in  industry  practices  are  underwhelming. Recognising  that  incorporating  sustainability  takes  time  and  substantial effortto  cultivate,  the  very first step is to be heard and understood.Agood platform with decision-makers and industry players from MICE and corporate travel is essentialand IT&CMAand CTW Asia-Pacificis just that.”Association Day Forums

25 and 26September 2019, 0900 to 1000hrs Daily
The  ever-popular  Association  Day Forums  return  with  four  intriguing  sessions  helmed  by  leading industry associations and experts:Association Development –Investing in a Sustainable Future Hosted by GainingEdgeKeeping International Association Meetings RelevantHosted byIAPCOFace Off: Should CVBs And PCOs Work Together For Greater Success?Hosted by ICCA & WPCOAThe Future of Incentives –10 Things You Need to KnowHosted bySITE

Darren  Ng,  Managing  Director  of  TTG  Asia  Mediasaid, “The Association Day forums continue to advocate awareness  and  prevalence of  the Association  Meetings,  Conventions and  Management scene –a  critical  economic  driver  to  the  business  events  and  MICE  industry  that  IT&CMA  has invested over several years. More importantly, it provides a platform forour key association partners and delegates to engage and advance ideas.

”In  addition  to  the  association  hosts,  headlining  speakers  of  these  sessions  include: Ace:Daytons Direct  (International), IME  Consulting, Sarawak  Convention  Bureau, The International  Convention Department of Congress Corporationand more. Martin  Boyle,  CEO  of  IAPCO,  who  will  be  moderating  his  session,  said, “Keeping  international association meetings relevant ischallenging yet necessary.

At IAPCO, our main purpose is to raise the quality standards in the global meetings industry. The Association Day Forum allows us to share the commonalities  of  the  issues  faced  by  organisations and  discuss  the  key  components  on  how delegates can approach the fundamentals of having a successful international meeting.”ASEAN MICE Forum

26September 2019, 1040to 1500hrs
Aimed at elevating ASEAN’s position as a MICE hub, the return of the half-day  ASEAN  MICE  Forum draws top honchos across top regional MICE institutions and beyond to learn from one another. “Building  A  Sustainable  MICE  City”and “SMART  Cities –Leveraging  MICE  to  Diversify  and  Support Economic  Growth” are part of this year’s conversations led by notable speakers and moderators from GainingEdge, Indonesia  Convention  and  Exhibition  Bureau, MeetingsInternational, MICE Excellence Centre -Chiang Mai University, Penang Convention and Exhibition Bureau, and more. “Theupcoming  forum  this  IT&CMA willdiscuss  the  various  ways  destinations  can  align  their  MICE industries  with  governments’  key  economic  growth   strategies   and   the   maximum   benefits destinations can achieve from that. As a predominant factor acrossASEANregion, delegates should attend  this  forum with  an  openmindand  adopt  the  best  practices  available“, commentedMike Williams, Senior Consultant and Partner of GainingEdge.

CTW Asia-Pacific Conference25 and 26September 2019, 1350 to 1800hrs DailyCTW  Asia-Pacific  corporate  travel  professionals  will  have  their  very  own  dedicated conferenceto facilitate  knowledge-sharing oncorporate  travel  management trends  and best practices  such  as cybersecurity  risks, effective  supplier  relationships  in  travel  procurement, travel  policy  disruption–managing compliance and traveler satisfaction,and duty of care –blurring the lines in bleisure travel.Supported  by  the  CTW  Asia-Pacific  Advisory  Panel  comprising  of  experienced  industry  practitioners from Accenture  Philippines, Amway  Thailand, Herbalife  Singapore, CBRE –MCR  India, Luxoft Poland, ByteDance  China,  and Osram  China, this  community-led  event also  features  collaborative sessions in partnership with CWT, JTB and Cvent.

Tying It All Together
Otherconcurrent educational highlights taking place at IT&CMA and CTW Asia-Pacific: The IMEX-MPI-MCI  IT&CMA  Future  Leaders  Forum  2019(24  and  25  September)  welcomes students  from  across  the  country  to  a  1.5-day  programme  that  nurtures  and  inspires  the  next generation of industry professionals through conversations and game challenges. IT&CMA Passionate Breakfast By ICCA and TTGmice, back for a 2ndconsecutive run, givesearly risers a dose of motivational goodness amid a networking breakfast.

“Every year, our knowledge programme is carefully curated to support the educational goals of different delegate segments and interest groups. For the first time, the conversations that take place across  distinct  tracks  will  come together  as  part  of this year’s overarching theme on Sustainability, lending both cohesion and integration to a common talking point,” said Cheryl Tan, Head of Events, TTG Asia Media. Apart  from  the  knowledge  sessions, delegates  are  invited  to  look  out  for other  sustainability spotlights  taking  place  at  the  show,  such  as  thedaily  complimentary  coffee  by  Philippine  Tourism Promotions  Board,  featuring  a  special  line  of  blends  from  La  Trinidad,  Benguet,  sourced  from suppliers practising Fair Trade as part of the Foundation for Sustainable Coffee (FSCE) programme.


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By: MC Media Group International Global Office Berlin | Editor-in-Chief Werner Kreis

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