Printversion 

MICE-Contact News Archive

Mastercard Global Travel City honour for 2017 goes to Bangkok

Oct 06, 2017

Bangkok has confirmed its position as one of the world’s favourite holiday destinations, taking the top spot in the just-released Mastercard Global Destination Cities Index 2017.

The Mastercard Global Destination Cities Index 2017 ranked cities on their total international overnight visitor arrivals and the cross-border spending by these visitors in 2016. For Bangkok, this amounted to 19.41 million overnight visitors and visitor spend of US$14.1 billion.

Earlier this year the Mastercard Asia-Pacific Destinations Index 2017, which is an off-shoot of the Mastercard Global Destination Cities Index also named Bangkok first among 171 destinations throughout the region. 

Mr. Yuthasak Supasorn, Governor of the Tourism Authority of Thailand (TAT) said the continued world-leading performance of Bangkok in these rankings illustrated the city’s enduring appeal to international travellers.

“The wide array of exotic sights and sounds, things to see and do, and unique Thai local experiences on offer on a holiday in Bangkok make the city a truly fascinating place. Its blend of old and modern charms are also a key attraction, along with its cost effectiveness and easy access.”

Mr. Yuthasak cited the TAT’s ‘Walking Bangkok’ initiative as an example of a great way to discover local lifestyles and experience some Thai uniqueness in different areas of the city from the old communities of Nang Loeng and Bang Lamphu to the glitzy lights and modern buzz of Ratchaprasong.

The Mastercard Global Destination Cities Index 2017 honour for Bangkok also comes just ahead of the 1 November, 2017, launch of the ‘Amazing Thailand Tourism Year 2018’ campaign, with grand processions, colourful parades and other festivities planned.

The campaign is set to spearhead Thailand’s tourism marketing over the next 12 months and cover various segments; such as, first-time and repeat visitors, senior citizen travel, sports, woman’s travel and niche markets like weddings and honeymoons.

Also to take on a higher profile is gastronomy tourism. Thailand will host the fourth edition of the UNWTO World Forum on Gastronomy Tourism, in Bangkok in May 2018, while a Bangkok edition of the prestigious Michelin Guide is set to be launched later this year.

Photo Copyright by MC Media Group International

 

About MICE-Contact:

MICE-Contact is one of the most popular international leading Media and PR Magazine dedicated to the global meeting industry. The weekly "MICE-Business Travel News" is subscribed by more than 93,700 MICE executives, key buyers and journalists around the globe.

MICE-Contact cooperates closely with a number of organisations and we are represented at all major trade fairs around the globe and exclusively cover the newest trend and events. Our readership works and represents the business travel industry and appreciates our first-hand reporting which is editing by professional journalists.
Our press distribution reaches thousands of travel professionals and hundreds of journalists from all over the world.

Submit your press release here

All marketing and PR solutions at a glance

Calendar of Events 2017

 

 

By: MC Media Group International Global Office Berlin | Editor-in-Chief Werner Kreis

Contact email: info@mice-contact.com